Choose Desired Specialization with Direct MBA Admission

Choose Desired Specialization with Direct MBA Admission

If you are interested in changing careers, switching industries, or making yourself a marketable employee in a variety of fields, an M.B.A or PGDM degree can help you do all three. While enrolled in an M.B.A or PGDM program, you will have the opportunity to learn general business and management expertise that can be applied to nearly any industry. You may also get the chance to specialize in a particular area of business, such as accounting, finance, marketing, or human resources. Specializing in one area will prepare you to work in that field after graduation regardless of your undergraduate degree or previous work experience. In this article we will be discussing so the candidates can Choose Desired Specialization with Direct MBA Admission.

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M.B.A in Sales & Marketing

** Choose Desired Specialization with Direct MBA Admission **

Marketing is well defined as a process of creating, communicating, delivering and exchanging value through profitable customer relationship. Marketing is not only selling or promoting goods/services; it is more than that, which includes number of activities which satisfy customer needs. The scope of marketing includes developing right product to satisfy customer needs by enhancing society’s quality of life, creating competitive advantage through operational excellence and overall cost leadership, communicating values and benefits to change societal behavior in positive way, distributing the right product at the right place at the right time

The objective of any organization, whether for-profit or not-for-profit, is to create benefit for the organization as well as for customers. Marketing contributes directly to achieve the goal of an organization by building brand and customer equity; and by providing critical inputs in major areas like markets, competitors and strategic decision- making. Marketing is also responsible for customers and society’s long-run welfare. Today many organizations are practicing ‘societal marketing concept’ which not only consider the consumer short-term wants but also take care of consumer’s long-term interests. A marketing manager is not only responsible for servicing a customer but also to manage an ongoing relationship with the customer. Thus we can say that marketing plays very important role in almost all the organizations.

M.B.A in marketing is most opted program because of its fine relevance with the organizational survival, profit, and growth. One can do M.B.A in marketing, preferably from top B Schools in India such as JK Lakshmipat University after the completion of UG degree in diverse fields, viz. Management, Arts, Commerce, Science, and Engineering. Institute of Management, JKLU, one of the top business schools in Jaipur, Rajasthan offers M.B.A in Marketing and has variety of courses in the area of marketing and designed to meet the needs of industry and academia. An M.B.A in Marketing from Institute of Management, JKLU, best institute of management in Jaipur, along with compulsory courses, includes courses in Service Marketing, Consumer behavior, Sales & Distribution Management, Integrated Marketing Communication, Retail Management, International Marketing, and Rural Marketing.

M.B.A in Sales and Marketing is offered in almost every Business School of the country.

Traditionally, M.B.A in sales & marketing will teach various aspects involved in selling a product from understanding the dynamics of target audience and the market, product portfolio, decision-making, understanding competitors, revenue stream and formulating strategies to increase sale and brand value of a product.

Today, the reach of a Marketing M.B.A graduate is immense. Globalization and e-commerce has opened up new possibilities for marketing managers.

Marketing graduates also shape up the firm’s business and corporate culture.

Choose Desired Specialization with Direct MBA Admission

Course Curriculum in M.B.A in Sales & Marketing

** Choose Desired Specialization with Direct MBA Admission **

M.B.A in Marketing covers the following aspects:

  • Consumer Behavior ** Choose Desired Specialization with Direct MBA Admission **
  • Marketing Research ** Choose Desired Specialization with Direct MBA Admission **
  • Advertising ** Choose Desired Specialization with Direct MBA Admission **
  • Business and Sales Strategy ** Choose Desired Specialization with Direct MBA Admission **
  • Forecasting ** Choose Desired Specialization with Direct MBA Admission **
  • Business Marketing ** Choose Desired Specialization with Direct MBA Admission **
  • E-Marketing / Digital Marketing ** Choose Desired Specialization with Direct MBA Admission **
  • Marketing Technologies and Innovation ** Choose Desired Specialization with Direct MBA Admission **
  • Media Marketing ** Choose Desired Specialization with Direct MBA Admission **
  • Accounts & Economics ** Choose Desired Specialization with Direct MBA Admission **
  • Pricing and Strategizing ** Choose Desired Specialization with Direct MBA Admission **
  • Retail ** Choose Desired Specialization with Direct MBA Admission **
  • International Business, Foreign Markets ** Choose Desired Specialization with Direct MBA Admission **
  • Consumer Marketing ** Choose Desired Specialization with Direct MBA Admission **

Starting Salaries

** Choose Desired Specialization with Direct MBA Admission **

Starting salaries can range from anywhere between Rs 2.5 lakh to Rs 20 lakh per annum (average). Students of top B-Schools earn in the range (average) of Rs 15 – 20 lakh per annum.

Top Recruiters

** Choose Desired Specialization with Direct MBA Admission **

  • FMCG ** Choose Desired Specialization with Direct MBA Admission **
  • Pharmacy ** Choose Desired Specialization with Direct MBA Admission **
  • Banking and Insurance ** Choose Desired Specialization with Direct MBA Admission **
  • Education, Automobile ** Choose Desired Specialization with Direct MBA Admission **
  • IT and other industries ** Choose Desired Specialization with Direct MBA Admission **

So how exactly do you leverage your M.B.A for a successful sales career and nab a worthy sales manager job?

** Choose Desired Specialization with Direct MBA Admission **

  1. Learn the ropes before taking the helm

** Choose Desired Specialization with Direct MBA Admission **

Sure, an M.B.A is meant to equip professionals with the skills required to run a business or one of its units. But it doesn’t automatically serve as a license to dislodge the current sales manager, nor to oblige the company to create a new lead position just because you think you’re entitled to one.

Unless you have the sales management experience or credentials to demand these sorts of conditions, it is much better to negotiate from a position of level-headedness and even humility.

While drive and ambition are great traits for any professional to have, it doesn’t mean you should browbeat a recruiter into hiring you just because you have an M.B.A – you’re not the only one.

  1. Clarify the connection between your strengths and the employer’s business needs and success

** Choose Desired Specialization with Direct MBA Admission **

An M.B.A already equips you with many relevant skills for success in a sales career. Management consultant Andrew Rudin outlines these skills in an article on Customer Think. M.B.A-driven skills such as accounting, business ethics, operations, marketing, strategic thinking, and leadership communication should bolster your chances of achieving success in the world of sales.

To get there, however, you need to first create a compelling narrative that clearly matches each specific skill you learned in your M.B.A program with the role requirements being posted by your prospective employer.

  1. Align your M.B.A salary expectations with the job market

** Choose Desired Specialization with Direct MBA Admission **

So, you got an offer for a preferred sales position. Getting your preferred M.B.A salary is another matter entirely.

Understandably, M.B.A holders aim a bit higher than everyone else when it comes to compensation. After all, the considerable amount of time, effort and money required to complete an M.B.A program should translate to higher positions and fatter paychecks.

However, it is important to gather more information about the job, the industry, your geographical location and the employer before drawing up an acceptable M.B.A salary negotiation strategy. Otherwise, you run the risk of conveying a bloated sense of entitlement each time you invoke your M.B.A card.

  1. Do a thorough background check on your prospective employer

** Choose Desired Specialization with Direct MBA Admission **

If you are eyeing an entry-level position, assess whether your employer has a track record of being open to negotiations. This is because entry-level salaries are often set in stone (read: non-negotiable, fixed-salary grade) for a given operational period. Some companies place an automatic premium on M.B.As as a salary increment, while others don’t. Leverage your M.B.A only if the employer is known for accommodating negotiations at this level.

  1. View the bigger picture

** Choose Desired Specialization with Direct MBA Admission **

Your basic M.B.A salary only forms a part of your total compensation package, with bonuses and commissions pretty much standard in the field of sales. Also consider benefits such as stock options, free professional training, free food, tuition reimbursement, health insurance, retirement funds, and paid leave. Some companies might scrimp on basic pay but give generously when it comes to benefits.

  1. Improvise your game-play based on the cards you are holding

** Choose Desired Specialization with Direct MBA Admission **

There are many job hunting variables you can tap to tilt the odds in your favor in a sales career. For example, you can use a competing (and higher) M.B.A salary offer to request a compensation upgrade from the employer you prefer more. Be sure, though, that the offer from a competing recruiter is really higher and you’re not just making it up. You might also want to check the employer’s career advancement program to see whether your M.B.A skills can really get you up the ladder faster.

  1. Approach your career in sales as a sales person

** Choose Desired Specialization with Direct MBA Admission **

You can start by approaching the negotiation process as a sales pitch to a group of investors where the business idea is your value as a sales professional. Communicate that value to your prospective employer by discussing how each of your relevant M.B.A skills benefits sales targets and other organizational goals.

Steer the conversation in a way that conveys professionalism, a positive attitude, willingness to do your homework, and a strong commitment to helping your employer’s business succeed. Do this and most sales managers will be quick to welcome you on board. The proof is in the pudding, so people say. If you’ve really earned your M.B.A, then demonstrating its value and your understanding of its core precepts shouldn’t take much effort.

Also Read:

So now it is the only appropriate time to take correct decision so that you can have a great future ahead. Get in touch with our Career Guidance Experts for Choose Desired Specialization with Direct MBA Admission, by booking an appointment at our offices in Bangalore, Pune and Delhi. Contact us at TRUMP Career Solution+91-9742479101(Ankit Mishra) / +919742886036 (Anis)/+91-9035556036 (Mayur Gautam)/+91-9632226036 (Shekhar) /+91-8042173206 (Office Landline) or email us at contact@trump.net.in and we will get in touch with you within 48 hours.

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